Build a distribution schedule that ensures your content reaches the platforms where community discussion happens. Rather than sporadic promotion when you remember, systematically share new content and participate in relevant discussions on a regular cadence. This might mean dedicating 30 minutes daily to community engagement, or setting aside specific times weekly for distribution activities. The consistent approach yields better results than irregular bursts of activity.
Chat GPT app icon is seen on a smartphone screen, on August 4, 2025.
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Tony Jolliffe BBC